
So Jenny Elliott – Friend, Intern, all around I cannot live without her in my life type person…asked me what the list was for the anthology publication. (The To-do List that is)
I told her it is the same for each book…and I sat and thought about what that means for the anthologies, for my books, and for each book I work with.
- I need a front and rear cover to work with.
- I need a clean formatted and edited manuscript to work with.
- I need a blurb, and an author list.
- I need a Release date.
I often am the designer for the covers my company publishes. That makes having them easier. There are a couple of authors that provide their own covers but most just go with the ones I make.
The authors often just send me the written stories. I put in the formatting and edit it as I go. Many of them have the writing edited before I see it, but not all. Formatting is putting in order – Title page, a copyright page, Contents, Chapters, About the Author, About the Publisher.
Some authors write their blurbs, some expect me to write it. Either way, It is not as difficult as writing the entire story. The author list is an obvious thing…
The release date is based on how many others I have in the calendar at a time. The limitation is mostly me. I can only do so many of these at a time.
Okay I have the manuscript…now what? I use Draft2digital, Amazon, Google Play Books all for Ebooks. D2d has the best expanded Distribution. Amazon has the best reach in general. Google….well…why not? I do Not Like D2d’s Print. So for print I use Amazon and Barnes and Nobles press.
Then I have to deal with Marketing. I try to do the same type of images for every book. Do I always manage it? No, not really. I have way too much going on…and often this is where I drop balls. Ideally, I want for each book to do a cover reveal image set. I want to do 3 teaser images. I also want to share an about the author image for each book. Now the last one can be made once and often reshared for multiple books. An Author does not often change their bio. Mine has changed perhaps once a year. Mostly because I have changed where I am focused. Some authors never need to change theirs. I also like to occasionally do “Coming Soon” images…for example….

It’s simple and really only gives the link and the cover. This gives people the urge to go check it out. Then once you have them…spread those images everywhere.
So that is a peek into my world.